Business (BUSE)



Business (BUSE)

BUSE 90A Learning Skills - 1.5 hours lecture, 1.5 units (Grade Only)

This is a course designed to teach the skills necessary to become a successful learner, both in college and in the years beyond college. Emphasis is placed on time management, organizational skills, and basic thinking, reading and writing techniques. Students will be able to successfully learn, retain and communicate information. This course is intended for the beginning or returning certificate student planning to major in vocational education. (FT) AA/AS.

BUSE 90B Work Success - 1.5 hours lecture, 1.5 units (Grade Only)

This is a course designed to teach the skills necessary to become a successful employee. Emphasis is placed on understanding and developing the skills necessary to secure and keep a job. Students will be able to look for employment, prepare for an interview, and model the qualities of a successful employee. This course is intended for the beginning or returning student planning to seek gainful employment. (FT) AA/AS.

BUSE 90C Business Internship Seminars - 1 hour lecture, 1 unit (Grade Only)

Advisory: English 48 and English 49, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels R5 and W5.
The purpose of this course is to introduce students to employment opportunities in the local job market. Each class includes five industry presentations that require students to research the particular business, write a practice resume for that business, and conduct a mock interview for that business. This course is intended for students majoring in the computer technology options of the Business Studies certificates of performance, certificates of achievement, and associate in science degrees. (FT) AA/AS.

BUSE 90D Workplace Competencies - 1.5 hours lecture, 1.5 units (Grade Only)

This course teaches the necessary SCANS (Secretary's Commission on Achieving Necessary Skills) skills for a student to become a successful participant in today's workforce. Emphasis is on time management, organizational skills, and basic thinking, reading, and writing techniques. Students are able to successfully select, learn, retain, analyze, and communicate information. This course is intended for the beginning or returning certificate student planning to major in vocational education. (FT) AA/AS.

BUSE 92 Introduction to Business Communications - 3 hours lecture, 3 units (Grade Only)

Advisory: English 43 with a grade of “C” or better, or equivalent, or Assessment Skill Level W4.
Limitation on Enrollment: This course is not open to students with credit for Business 119 or Office Information Systems 115.
This course is a review of the principles and mechanics of English grammar and syntax for written and oral business communications. Topics include business vocabulary, dictionary usage, spelling, sentence structure, and punctuation for business writing. Students write business letters, resumes, memos, and informal business reports. This course is intended for students majoring in business who need a review of English for business communications. AA/AS.

BUSE 100 Introduction to Business - 3 hours lecture, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R4 and W4; or Business 92 with a grade of "C" or better, or equivalent.
This introductory course for both business and non-business majors provides a broad understanding of the business community. Topics include business functions and terminology, occupational choices, and economic role. (FT) AA/AS; CSU; UC.

BUSE 101 Business Mathematics - 3 hours lecture, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R4 and W4.
This course provides a comprehensive study of business mathematics and reviews basic mathematics, such as decimals, fractions, and percentages. Topics include bank services, payroll, the mathematics of buying and selling, interest and loans, taxes, insurance, depreciation, and other business computations. This course is intended for students majoring in business or others interested in a business setting such as managers, supervisors, and work team members. (FT) AA/AS; CSU.

BUSE 102 Introduction to Customer Service - 3 hours lecture, 3 units (Grade Only)

Advisory: ENGL 047A with a grade of "C" or better, or equivalent or Assessment Skill Level R5/W5 or ENGL 048 with a grade of "C" or better, or equivalent or Assessment Skill Level R5 & ENGL 049 with a grade of "C" or better, or equivalent or Assessment Skill Level W5
Description: This course provides students with basic knowledge of customer service by examining customer service from the provider's and customer's perspectives. It takes a pragmatic approach to applying the principles of service within an organization. Topics include leadership in customer service, customer retention and satisfaction, classifications of service organizations, and principles and practices of internal service. This course is intended for students majoring in business or others interested in business.

BUSE 119 Business Communications - 3 hours lecture, 3 units (Grade Only)

Advisory: English 48 and English 49, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R5 and W5; or Business 92 with a grade of "C" or better, or equivalent.
This course introduces the principles of effective business communications. Topics include the development, analysis, organization, and composition of various types of written and oral business communications. Students develop clear, concise, and persuasive letters, memoranda, and reports. This course is intended for students majoring in business and for others working in a business environment. (FT) AA/AS; CSU.

BUSE 120 Personal Financial Management - 3 hours lecture, 3 units (Grade Only)

Advisory: Advisory: ENGL 047A with a grade of "C" or better, or equivalent or Assessment Skill Level R5/W5 or ENGL 048 with a grade of "C" or better, or equivalent or Assessment Skill Level R5 & ENGL 049 with a grade of "C" or better, or equivalent or Assessment Skill Level W5 & MATH 038 with a grade of "C" or better, or equivalent or Assessment Skill Level M30
Description: This course is a study of the theories and techniques for managing personal income. Students will be equipped with the necessary financial literacy skills enabling them to manage their personal finances as well as making sound lifelong financial decisions. Students will examine their personal relationships with money, explore and develop understanding of psychological, social and physiological context that influence and impact financial decisions. Emphasis is placed on financial goal setting, culminating in the development of a personal financial plan as well as a personal career plan. Topics include practical methods for gaining maximum advantages from income through budgeting, income generation, efficient spending, and effective use of credit, savings, budgeting, insurance, real estate, investments and protection of assets. Investment portfolios and retirement and estate planning are also discussed. This course is designed for all students interested in personal finance.

BUSE 140 Business Law and the Legal Environment - 3 hours lecture, 3 units (Grade Only)

Advisory: English 48 and English 49, each with a grade of “C” or better, or equivalent or Assessment Skill Levels R5 and W5 or Business 92 with a grade of “C” or better, or equivalent.
This course introduces students to the legal system, the laws that govern business in America, and the principles underlying fundamental legal concepts. Topics include judicial and administrative systems; ethics; contracts; torts; bankruptcy; agency; business organizations and ownership types; government agencies and regulation; protection of intellectual property interest; and the international business environment. This course is intended for students majoring in business and for others interested in business law. (FT) AA/AS; CSU; UC.

BUSE 150 Human Relations in Business - 3 hours lecture, 3 units (Grade Only)

Advisory: English 48 and English 49, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R5 and W5.
This course introduces students to human behavior as it relates to business. Topics include leadership, communication, status, decision making, motivation, and personnel problems. This course is intended for students majoring in business and others interested in a business setting such as managers, supervisors, and work team members. (FT) AA/AS; CSU.

BUSE 155 Managing the Small Business - 3 hours lecture, 3 units (Grade Only)

Advisory: English 48 and English 49 and Mathematics 38, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R5, W5 and M30; Business 101 with a grade of "C" or better, or equivalent.
This course is a study of the elements involved in successfully operating a small business. Key issues include human resource management, marketing for small business, and legal issues. This course is intended for the student who plans to major in Business Studies or Business Management. This course is also intended for students from any discipline who are interested in owning or operating a small business. (FT) AA/AS; CSU.

BUSE 157 Developing a Plan for the Small Business – 3 hours lecture, 3 units (Grade Only)

Advisory: English 48 and English 49 and Mathematics 38, each with a grade of "C" or better, or equivalent, or Assessment Skill Levels R5, W5 and M30; Business 101 with a grade of "C" or better, or equivalent.
This course is a study of the skills required for writing an effective business plan. Emphasis is placed on creating a business plan that identifies key decisions for the entrepreneur, including, financing, marketing, and determining the business location. This course is designed for students planning to major in Business Studies and/or planning on starting their own business. (FT) AA/AS; CSU.

BUSE 201 Business Organization & Management - 3 units (Grade Only)

Advisory: ENGL 047A or ENGL 048 and ENGL 049, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels W5/R5
Description: BUSE 201 Business Organization and Management This course covers business organization and management fundamentals. Topics include business planning, leadership, productivity, managerial ethics, and corporate social responsibility. This course is intended for students majoring in business and for others who work or intend to work in a business setting such as managers and supervisors. Associate Degree Credit & transfer to CSU.

BUSE 245A Small Business Internship - Marketing - 9 hours lab, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels R4 and W4.
Limitation on Enrollment: This course is not open to students with credit for Business 245 and/or 275. Business 245A, B, C, and D combined may be taken a total of four times.
This course provides theory and practical experience in marketing a small business. Students are responsible for the marketing function for the Student Business on campus. Classroom time provides marketing theory and an opportunity to evaluate and enhance skills learned. Through these experiences, students will develop more professional marketing skills for use in operating a small business. In each segment of this course, students gain experience in a separate business function. This course is intended for students majoring in Small Business Management and for those interested in entrepreneurial and community service. It is also intended for students from any discipline who are interested in learning the marketing function of small business. (FT) AA/AS; CSU.

BUSE 245B Small Business Internship - Operations - 9 hours lab, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels R4 and W4.
Limitation on Enrollment: This course is not open to students with credit for Business 245 and/or 275. Business 245A, B, C, and D combined may be taken a total of four times.
This course provides theory and practical experience in marketing a small business. Students are responsible for the marketing function for the Student Business on campus. Classroom time provides marketing theory and an opportunity to evaluate and enhance skills learned. Through these experiences, students will develop more professional marketing skills for use in operating a small business. In each segment of this course, students gain experience in a separate business function. This course is intended for students majoring in Small Business Management and for those interested in entrepreneurial and community service. It is also intended for students from any discipline who are interested in learning the marketing function of small business. (FT) AA/AS; CSU.

BUSE 245C Small Business Internship - Accounting - 9 hours lab, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels R4 and W4.
Limitation on Enrollment: This course is not open to students with credit for Business 245 and/or 275. Business 245A, B, C, and D combined may be taken a total of four times.
This course provides theory and practical experience in accounting for a small business. Students are responsible for accounting for the Student Business on campus. Classroom time provides accounting theory and an opportunity to evaluate and enhance skills learned. Through these experiences, students will develop more professional accounting skills for use in operating a small business. In each segment of this course, students gain experience in a separate business function. This course is intended for students majoring in Small Business Management and for those interested in entrepreneurial and community service. It is also intended for students from any discipline who are interested in learning the accounting functions of small business. (FT) AA/AS; CSU.

BUSE 245D Small Business Internship - Buying and Inventory - 9 hours lab, 3 units (Grade Only)

Advisory: English 42 and English 43, each with a grade of “C” or better, or equivalent, or Assessment Skill Levels R4 and W4.
Limitation on Enrollment: This course is not open to students with credit for Business 245 and/or 275. Business 245A, B, C, and D combined may be taken a total of four times.
This course provides theory and practical experience in purchasing and inventory control for a small business. Students are responsible for purchasing supplies and inventory for the Student Business on campus. Classroom time provides theory in purchasing and inventory control and an opportunity to evaluate and enhance skills learned. Through these experiences, students will develop more professional skills for use in purchasing for a small business. In each segment of this course, students gain experience in a separate business function. This course is intended for students majoring in Small Business Management and for those interested in entrepreneurial and community service. It is also intended for students from any discipline who are interested in learning the buying and inventory functions of small business. (FT) AA/AS; CSU.

BUSE 270 Business Internship/Work Experience, 1-3 units (Grade Only) – 60-300 hours

Limitation on Enrollment: Must obtain an Add Code from the instructor for enrollment. For students concurrently enrolled in courses on-campus requiring work experience.
Description: This course provides on-the-job learning experiences for students employed in a business-related job or internship. Students develop workplace competencies, critical thinking skills, and problem solving abilities through the creation and achievement of job-related behavioral learning objectives. One unit of credit may be earned for each 75 hours of paid employment or 60 hours of volunteer work. This course may be taken up to four times. However, the combined maximum credit for all Work Experience courses from all subject areas may not exceed 16 units. This course is intended for students majoring in Business or those interested in the business field.

BUSE 290 Independent Study - Hours by Arrangement, 1-4 units (Grade Only)

Limitation on Enrollment: Must obtain an Add Code from instructor for registration.
For advanced students in business who wish to pursue special problems and projects relating to their particular subject area. The student meets with the instructor at specific intervals and is expected to do primary research, analyze problems and submit reports. This course may be taken four times with different content for a maximum of six units. (FT) AA/AS; CSU.
This discipline may offer specialized instruction in one or more of the following areas: Supervised Tutoring (044), Experimental Topics (265), Independent Study (290), Individualized Instruction (296), Service Learning (277), or Work Experience (270). Detailed course descriptions are listed in the college catalog. Please refer to the class schedule and/or see the dean or department chair for availability.

Marketing (MARK)

MARK 100 – Principles of Marketing – 3 units (Grade Only)

Advisory: ENGL 047A with a grade of "C" or better, or equivalent or Assessment Skill Level R5/W5 or ENGL 048 with a grade of "C" or better, or equivalent or Assessment Skill Level R5 & ENGL 049 with a grade of "C" or better, or equivalent or Assessment Skill Level W5.
Description: This course is an overview of the foundations, principles, processes, and goals of marketing. Topics include ethics and social responsibility; global marketing and world trade; corporate marketing strategies; and emerging technologies. Marketing strategies include product planning, development, pricing, distribution, and promotion. This course is intended for students majoring in business or others working in a business environment such as managers and supervisors.

MARK 105 – Professional Selling – 3 units (Grade Only)

Advisory: ENGL 047A with a grade of "C" or better, or equivalent or Assessment Skill Level R5/W5 or ENGL 048 with a grade of "C" or better, or equivalent or Assessment Skill Level R5 & ENGL 049 with a grade of "C" or better, or equivalent or Assessment Skill Level W5.
Description: This course is a study of the principles of sales and selling. Emphasis is placed on the role of human relations in the processes of selling products, services and ideas. Topics include sales techniques, including opening the sale, discovering the needs and wants of the client, addressing objections and closing the sale. Students develop and deliver written and oral sales presentations. This course is designed for students majoring in business or marketing and anyone interested in the sales profession.